Reels Ideas for Instagram

One of the most effective ways to increase engagement on your Reels Ideas for Instagram account is by creating Reels. They’re a great way to create brand awareness, get in front of more followers, and keep your audience interested without feeling sales-y or overly promotional.

Aside from being a fun way to engage your followers, Reels can also be a great tool for showcasing the different aspects of your business and brand. For example, show your customers how you create a product or the journey of creating a new service.

Reels aren’t just for Instagram though, you can also use them on other platforms like YouTube, Pinterest, and blogs. Take a look at your evergreen content (content that never goes out of style) and see what you can repurpose for Reels.

Lights, Camera, Reels: Creative Ideas to Help You Stand Out on Instagram’s Latest Video Feature

If you’re a small business owner, chances are you have some old photos and videos that you can use for a Reel to show your progress. Whether it’s your workspace, your products, or your orders, you can create an engaging Reel to show the growth of your business over time.

Unpack Your Orders

If your small business requires you to order materials regularly, then this is a good opportunity to share an unboxing Reel for your followers. You can even tag the products you’re showing and allow them to buy them directly from the video to increase your sales conversion rate.

Step-by-Step Reels

People love watching step-by-step tutorials, and Instagram Reels make it easy for them to learn from you. So if you’re selling products that include step-by-step instructions, make an Instagram Reel out of it to promote them.